Link building, on-page optimizations, and social media marketing will slowly help a domain build authority.Domain Authority assigns a website as a whole a numerical value on a 1-100 logarithmic scale. The anchor text and destination address are specified separately in a hyperlink. What happens when you search for SEO …

Many entrepreneurs and search marketers see local SEO as a peripheral strategy-an add-on to consider only once all the other strategies have been taken care of. Use Nofollow links to mitigate these risks, and encourage brand mentions whenever possible. Sometimes, a piece of content will explode in popularity after you've …

The opposite is also true. Unfortunately, that authority comes with a cost; it takes more time and effort to establish and build that reputation, and much more work to maintain it. However, going down the path of skipping on-page optimization is a difficult one and no longer an option when …

Even if they don't watch the entire video, a video clip that can hold their attention for even 30 seconds will keep them on the page for longer than blocks of text would. If the mobile version of the site differs from desktop for some reason, this should also be …

Having unrelated content in this location can introduce noise that might affect search engine indexing. Have any of them been rising up slowly from the back pages? They try to discover the way each search engine works, and learn the popular keywords people search for. Recently, I came across this …

There is much confusion about search engine optimization (SEO) and its relation to search engine spamming. Generally, legitimate search engine optimization adds to the user experience, while search engine spamming takes away from the user experience, although there is much gray area between the clear-cut examples on either side. The …

If businesses are your primary customers, you can establish your online store very much like a retail one. They complete a number of activities that bring search results - crawling, scanning and storing (or index), courses of action, measuring pertinence, and recovering. For the content pieces that don't hit your goals …

Because search engine algorithms are largely based on keywords-keywords on your web page, keywords in your code, keywords in the links within and pointing to your website or blog. Conversion rates using remarketing are considerably higher than general banner or search ads. Search engines are the key to making your …