Why link building matters

For websites that have a lot of pages, it can be challenging to come up with tags that are different from page to page. That's why mapping out your site and knowing where each page fits into the context of your subject matter is important. As a freelancer, it is …

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Promote your website in the right ways, utilising reporting

Most people never click beyond the first page of results (which only shows 10 web pages), meaning there will be little/no traffic for those ranking in positions 11+. Therefore, simply being indexed won't necessarily bring organic traffic. You should use a meaningful status code to tell Googlebot if a …

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Understanding page rank in relation to your marketing strategy

Reviews are an important factor for SEO. They help potential customers trying to decide whether to trust you. If your local business has a Google+ page and is marked on Google Maps, you need to have reviews. The best thing you can do is encourage your customers to leave reviews …

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Design + SEO = Greatness

As you've probably identified at this point, SEO is incredibly detailed. But, it doesn't need to be complicated. As search engines like Google continually improve and try to show the best results they can to users, their focus is to provide quality and relevant results. Readability has never been more …

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Reasons why you cannot learn comment spam well

SEO versus SEO Services Your job is to make their lives easier by feeding them properly optimized web content and ensuring that they can find everything you need them to find. Also known as LSI, the secret to finding the best keywords involves using associated and semantic terms as well …

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